Clean Home
Toxins are everywhere!
We spend the majority of our time at home.
Our homes should be a clean toxin-free environment.
Premium Starter Kit with Oxygen Boost
Replace all of your toxic cleaning supplies with our most popular kit! Our Premium Starter Kit has everything you need for cleaning your home, doing laundry, and washing your hands and body!
The Concentrate (33.8 fl oz) A multi-purpose, eco-friendly cleaning solution used for any cleaning job when diluted with water.
Oxygen Boost (2 lb) Pairs with the Concentrate for an all-natural way to tackle laundry, stains & grout.
Reusable Plastic Bottles
- All-Purpose (24 fl oz) - Everyday cleaning including countertops, dishes and stains.
- Bathroom (24 fl oz) - Tackles tiles, toilets, grout, sinks and showers.
- Streak-Free (24 fl oz) - Leaves mirrors, windows and glass sparkling.
- Foaming Wash (10 fl oz) - For handwashing, dishes, pets and bubble bath.
- Laundry (32 fl oz) - Works for standard and HE washing machines.
The Concentrate is a powerful, multi-purpose cleaning solution used to make All-Purpose Cleaner, Streak-Free Cleaner, Bathroom Cleaner, and Foaming Wash (for hand and body) when diluted with water. It’s also great for washing laundry!
- Plant-Based Cleanser: Decyl Glucoside, often used in baby products, is a gentle cleanser that removes grease and grime.
- Natural Water Softeners: Sodium Citrate softens water by removing heavy metals and minerals to enhance cleaning.
- Flower Extract: Chamomile is rich in antioxidants and contains natural soothing properties.
Oxygen Boost strengthens the power of The Concentrate to tackle the toughest of cleaning jobs without harsh chemicals. Biodegradable Salt - Sodium Percarbonate and Sodium Bicarbonate (aka baking soda!) are powerful minerals that whiten, brighten and deodorize.
Everyday Uses:
- Laundry
- Stain Remover
- Pots & Pans
- Tile & Grout
- Soap Scum & Showers
- Carpets
The Concentrate
The Concentrate (33 oz.) is a powerful, multi-purpose cleaning solution used to make All-Purpose Cleaner, Streak-Free Cleaner, Bathroom Cleaner, and Foaming Wash (for hand and body) when diluted with water. It’s also great for washing laundry!
PRODUCT FEATURES
- Concentrated formula that can be diluted for virtually any cleaning use.
- Removes heavy gunk, grease, grime, and stains
- Won’t leave skin dry or chapped
- Fragrance-free so no lingering odor
- No harmful VOCs so no need for ventilation
- Dilutes to make cleaners that leave no residue behind
- Plant & mineral based ingredients
- Human Safe & Non-Toxic
- Non-GMO
- Gluten-Free
- Hypoallergenic, no nuts or tree nuts
- No parabens, phthalates, synthetic preservatives, synthetic fragrances, alcohols, ethoxylates, or SLS
- Kind to life: not harmful to people or pets when used as directed
- Bottled in BPA-Free recyclable plastic bottle
- Our soap and bottles are made in the USA
- Easy-to-dispense spout with a squeezable bottle for simple pouring
GREAT FOR
- All-Purpose: Appliances, Dishes, Granite, Grills, Highchairs, Jewelry, Marble, Natural Stone, Pacifiers, Pots & Pans, Stains, Stovetops, Sticky Spills, Yoga Mats
- Bathroom: Tile, Grout, Countertops, Sinks, Showers, Tubs, Toilets, Fixtures, Shower Liners, Soap Scum
- Streak-Free: Windows, Mirrors, Glass Surfaces, Computer Screens, Phones and Tablets, Fixtures, Aquariums, Shower Doors, and Picture Frames
- Foaming Wash: Hands, Face, Body, Baby, Hair, Pets, Removing Make-Up, Shaving, Dishes, Fruits & Vegetables
- Misc: Laundry, Stainless Steel, Wood and Vinyl Floors, Carpet
There are many more uses than those listed above. Please see our User Guide for more specific applications and instructions.
QUANTITY + PRICE BREAKDOWN
33 oz. Concentrate Makes:
- 3 All-Purpose bottles (24 oz.), at $3.06 each ($0.12 per oz.)
- 3 Bathroom bottles (24 oz.), at $4.90 each ($0.20 per oz.)
- 3 Streak-Free bottles (24 oz.), at $0.20 each (less than $0.01 per oz.)
- 3 Foaming Wash bottles (10 oz.), at $2.88 each ($0.28 per oz.)
- 1 Laundry bottle (32 oz.) at $0.26 per load
MORE ABOUT THE CONCENTRATE
Safety: The Concentrate is human safe, not irritating to the eyes, skin, or lungs. All ingredients are rated 1 on EWG, and there are no harmful preservatives such as methylisothiazolinone, phenoxyethanol, sodium benzoate, potassium sorbate, or any type of alcohol. Even the extremely chemically sensitive and immune compromised are able to use Branch Basics with complete confidence. Our fragrance-free, hypoallergenic concentrate is also biodegradable and is safe for the environment.
Versatility + Convenience: The Concentrate was intentionally formulated to replace all cleaning products in your home. Cleaning has never been so simple!
Economics: Buying Branch Basics for your home may save you as much as half of your yearly cleaning budget. The average cost of 33 oz “green” cleaners – many of which still contain harmful chemicals – is $6.18 (or $0.20 per oz.) and their uses are very limited. A 33 oz. bottle of The Concentrate makes 16 All-Purpose spray bottles (24 oz.), costing only $3.06 each (or $0.12 per oz.)!
Effectiveness: Our formula removes stains, breaks down grease and oil, and cleans surfaces leaving no residues outperforming many of the toxic solvents, detergents, and cleaning products it replaces.
Sustainability: Instead of selling one-time-use bottles, each reusable Branch Basics bottle replaces dozens of conventional spray bottles over its lifetime of use. And you conserve energy and save on shipping costs.
Cleaning Essentials Kit (Plastic Bottles)
The essentials you need to replace all of your toxic cleaning supplies in one kit! All products are non-toxic, reduce waste and keep your home clean.
The Concentrate (33.8 fl oz) A multi-purpose, eco-friendly cleaning solution used for any cleaning job when diluted with water.
Reusable Plastic Bottles
Include ergonomic design for an easy grip, three spray settings (Wide Spray, Jet Spray, Off), and BPA-free plastic.
- All-Purpose (24 fl oz) Everyday cleaning including countertops, dishes and stains.
- Bathroom (24 fl oz) Tackles tiles, toilets, grout, sinks and showers.
- Streak-Free (24 fl oz) Leaves mirrors, windows and glass sparkling.
How it works:
- Fill With Water: Pick a bottle and fill to the "water" line on the label.
- Add Concentrate: Fill with Concentrate to the "soap" line on the label. Top if off with water.
- Start Cleaning: Gently shake, and you're ready to start cleaning!
Cleaning Essentials Kit (Glass Bottles)
The essentials you need to replace all of your toxic cleaning supplies in one kit! All products are non-toxic, reduce waste and keep your home clean.
The Concentrate (33.8 fl oz) A multi-purpose, eco-friendly cleaning solution used for any cleaning job when diluted with water.
Reusable Glass Bottles
Include ergonomic design for an easy grip, three spray settings (Wide Spray, Jet Spray, Off), and BPA-free plastic.All-Purpose (24 fl oz) Everyday cleaning including countertops, dishes and stains.
- Bathroom (24 fl oz) Tackles tiles, toilets, grout, sinks and showers.
- Streak-Free (24 fl oz) Leaves mirrors, windows and glass sparkling.
How it works:
- Fill With Water: Pick a bottle and fill to the "water" line on the label.
- Add Concentrate: Fill with Concentrate to the "soap" line on the label. Top if off with water.
- Start Cleaning: Gently shake, and you're ready to start cleaning!
Laundry Kit (Plastic Bottles)
Our Laundry Kit makes the switch to non-toxic laundry seamless!
The Concentrate (33.8 fl oz) One bottle lasts up to 192 loads of laundry!
Oxygen Boost (2 lb) For pre-treating stains, whitening & brightening, and deodorizing laundry.
Reusable Plastic Laundry Bottle (32 fl oz)
Recyclable bottle made from BPA-free plastic that washes 64 loads per bottle.
How it works:
- Fill With Water: Pick a bottle and fill to the "water" line on the label.
- Add Concentrate: Fill with Concentrate to the “soap” line on the label.
- Start Laundry: Top off with water, and you’re ready to start your load of laundry!
Laundry Kit (Glass Bottles)
Our Laundry Kit makes the switch to non-toxic laundry seamless!
The Concentrate (33.8 fl oz) One bottle lasts up to 192 loads of laundry!
Oxygen Boost (2 lb) For pre-treating stains, whitening & brightening, and deodorizing laundry.
Reusable Glass Laundry Bottle (32 fl oz)
No-drip cap and lead-free glass that washes 64 loads per bottle. All bottles are recyclable and BPA free.
How it works:
- Fill With Water: Pick a bottle and fill to the "water" line on the label.
- Add Concentrate: Fill with Concentrate to the “soap” line on the label.
- Start Laundry: Top off with water, and you’re ready to start your load of laundry!
Classroom Essentials Kit
Everything you need for non-toxic cleaning in the classroom.
The Concentrate (33.8 fl oz) A multi-purpose, eco-friendly and safe cleaning solution used for any cleaning job when diluted with water.
Reusable Plastic Bottles
2 All-Purpose (24 fl oz) - Everyday cleaning for countertops, desktops, stains and more.
2 Foaming Wash (10 fl oz) - For hand washing in the classroom.
How It Works:
- Fill With Water: Pick a bottle and fill to the "water" line on the label.
- Add Concentrate: Fill with Concentrate to the "soap" line on the label. Top if off with water.
- Start Cleaning: Gently shake, and you're ready to start cleaning!
Oxygen Boost
Oxygen Boost boosts the power of the Concentrate and is great for laundry, stains and grout. No bleach, ammonia, fragrances or dyes.
- Includes one reusable plastic scoop
- Enough for 64 loads of laundry
- Safe for standard and HE washing machines and septic tanks
Dishwasher Tablets
Try our new & improved formula! Hardworking and safe, our Dishwasher Tablets will leave your dishes sparkling clean.
Our Dishwasher Tablets were inspired by the ingredients in The Concentrate and Oxygen Boost to provide a superior clean without harmful chemicals. They're fragrance-free and don't include any essential oils. Our Dishwasher Tablets are made without plastic film and held together by a plant-based binder. They're biodegradable and won't leave harmful microplastics in the water supply.
- 40 tablets per pouch
- Fragrance-free
- No plastic film
- Biodegradable
- Designed to fit all dishwashers
- Gluten-free
- Produced in a gluten-free facility
Cuts grease: Plant and mineral-based cleaners in our tablets work together to break down grease and remove food buildup.
Rinses clear: Our tablets dissolve completely clear, leaving your dishes sparkling clean with no residue or harmful chemicals left behind.
No fillers: Formulated with only the best ingredients, our tablets are small but mighty. We never use fillers or hidden ingredients.
Foaming Wash Bottle (3 Pack)
Refillable bottle (10 fl oz) for hand-washing, dishes, pets, makeup removal, bubble bath, shaving and so much more!
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